Let the Race Begin!
As The Circuit of the Americas racetrack shapes up southeast of Austin and the momentum builds for November’s hotly anticipated Formula 1 Grand Prix, organizers recognize that—despite Formula 1 racing’s international popularity—most Texans remain unclear about the sport’s history and appeal.
Texas businessman and racing fan Ian Weightman joined up with The Circuit of the Americas to change that: On June 15-17 at the Austin Convention Center, a preview event called Formula Expo will offer the public the opportunity to meet drivers, ex-perience the new track through simulators, learn about the sport’s nearly century-long history, and become familiar with the technology that makes the sport possible.
“Formula 1 racing is not only an automotive event,” says Weightman, “but a technology competition as well.”
Formula Expo’s four “zones” include a Race Zone (interactive exhibits featuring cars, pit crews, and race simulators), a Technology Zone (featuring many innovations with real-world applications), a History Zone (with profiles of drivers, historic cars, and photo displays), and an Austin Zone (highlighting live music and local food and drink). Tickets to Formula Expo cost $15 in advance. See www.FormulaExpo.com, and start your engines!